FOX Sports in Brazil is growing fast and has many challenges ahead of them. One being the need to catch sports fan's attention and build awareness.
How could we show that with FOX Sports football - specially during a championship final! - can be even more exciting?
FOX Sports Brazil invited 5 passionate Brazilian soccer fans for an unprecedented challenge: if they’d remain in silence for the entire match they’d win 50.000 USD to share between them.
Are you trying to guess how it went?...You just have to watch the video to find out.