Challenge: How to promote employment and fight poverty through craftswork in São Tomé e Príncipe, the second smallest country in Africa?
Output (results): We created HI! Handcrafted Innovation, a social enterprise in São Tomé e Príncipe, operating from a network of craftsmen developing products that unite local crafts and new technologies.
We designed a brand identity that unifies crafts and a saluting hand, becoming like a business card for the country itself: Hi! From São Tomé e Príncipe. Made from the heart.Read More